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Retail Survival of the Fittest: 7 ways to future-proof your store.

Retail Survival of the Fittest is a practical guide to modern retail success.
In this eBook you will learn:

  • How to design in-store experiences that delight customers and keep them coming back.
  • How to automate or streamline repetitive tasks so you can be more productive and focus on serving your customers and growing your business.
  • How to increase repeat purchases through creative loyalty strategies, clever use of data, and modern-day rewards programs.
Download our retail eBook to take your store to the next level.

Learn from one of the world’s top retail authors.

Vend T We Tea

Francesca Nicasio is a retail expert from the award-winning POS software company Vend. She is dedicated to writing about trends and tips that help retailers increase sales and serve customers better.

Francesca has written for many of the world's leading retail publications including Retail Customer Experience and Street Fight. She currently lives with her husband in Los Angeles, CA.

Everything you need to know to run a successful retail business.

Going Omnichannel

Omni-what! Don’t worry, we’ll explain what it is, what you need to succeed at it and how the big guys are doing it.

Removing the Guesswork

Check out how a small town pharmacy uses apps to tailor its customers’ shopping experience.

The Unforgettable Experience

Staying in touch - learn how one retailer uses special events to connect with customers and promote its products.

Profits - The Modern Way

Did you know moving your business to the cloud can help you save time and make more money? See how successful retailers have done it.

Using Mobile

Consumers are turning to their trusty smartphones in every step of the shopping process. Read how can you establish a strong presence on the small screen.

Customer Loyalty

Are you making sure your customers keep coming back for more? Research shows that repeat shoppers actually spend 33% more compared to new ones.

As seen in:

Retail Customer Experience Chain Store Age StreetFight Business News Daily

Recommended by the leading retail experts.

Vend Retail Minded Magazine

Looking ahead in retail should always be on a retailer's to-do-list. This is a great reference to help trigger thoughts, provoke action and support merchants in their store operational needs. Great job, Vend!

Nicole Leinbach-Reyhle,
founder at Retail Minded Magazine

Vend Retail TouchPoints

Outlined with a series of hard-hitting chapters, this eBook covers the gamut, from creating a great online experience, to incorporating mobile in stores, to the value of traffic counters, to rethinking loyalty programs.

Alicia Fiorletta,
Senior Editor at Retail TouchPoints

Frequently asked questions.

What is the book all about?

The world of retail is going through some massive changes. Cloud computing, mobile, and big data have changed the retail game, and merchants need to adapt to the new rules and take advantage of non–traditional tools to win.

And that is exactly what this book is about. Think of Retail Survival of the Fittest as a guide that’ll help you understand how to thrive in the new age of retail. It will teach you how to adapt to the contemporary retail playing field by shedding light on tools and strategies you can use to keep up with customers, increase profits, and be a better retailer overall.

Who is it for?

Retail Survival of the Fittest is for any retailer who wants to thrive in the coming years. If you want to understand modern shoppers and learn the trends and ideas shaping modern retail, then this book is for you.

You could be a top retail executive, a store owner, a manager or an employee. Whatever your role is, if you work in retail, you’ll pick up some great insights from this book.

Why should I download it?

This book will change the way you look at retail. Not only does it tackle industry facts and stats, but it also offers real life examples of initiatives that are helping retailers thrive. Retail Survival of the Fittest is also highly empowering. It will help you see that staying competitive in the modern retail landscape is completely doable.

What makes this different from other whitepapers?

Retail Survival of the Fittest offers the perfect balance between theory and action. This book gives you need–to–know lessons on how to adapt to the new and increasingly competitive retail playing field.

In addition to providing insights and how–to tips, Retail Survival of the Fittest also introduces you to other successful merchants and shows you what they do to thrive in the modern retail realm.

Most important, each chapter comes with a set of action steps to help you implement the tips discussed in the book.

No other retail ebook offers all that value in one easy (and free) download.