The definitive guide to choosing a payment processor for your retail business.

Francesca Nicasio is a retail expert from the award-winning POS software company Vend. She’s dedicated to writing about tips and trends that help retailers increase sales and better serve customers.

“A standard payment processor enables you to accept credit and debit cards in your stores — but the right one can speed up your checkout process, make accounting and reconciliations easier, and even save you money. Ultimately, these factors contribute to higher store productivity, happier customers, and a more successful business.”

Chris Connelly is the VP of Payments at Vend. An extremely motivated professional and a master negotiator, Chris manages the company’s relationships with the world’s top payment processors, including Square, PayPal, and Vantiv. He also works to ensure that retailers get the most value out of their POS and payment provider.

“The process of choosing a provider may be a bit tricky, and there are certainly a lot of factors to consider — costs, security, and technology, to name a few — but don’t cut corners. Remember: the right payment provider can improve store efficiency, customer satisfaction, and profits, so it’s worth spending some time choosing the best one.”